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Kelli S. Burns, Ph.D.

Kelli S. Burns, Ph.D.

Associate Professor, University of South Florida

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    Living the Influencer Life Presentation

    https://www.canva.com/design/DADyhfjp3zA/0HHPtztK2hcDBetEGPjxpQ/view?utm_content=DADyhfjp3zA&utm_campaign=designshare&utm_medium=link&utm_source=sharebutton   Trailblazers Presentation2  

    February 20, 2020February 20, 2020 by Kelli Burns

    Nine Insights after a One-Year Hiatus from Buying Clothes

    In October 2017, I challenged myself not purchase any clothes for a year. And by clothes, I mean no pajamas, work-out gear, or unmentionables, as well as… Read more “Nine Insights after a One-Year Hiatus from Buying Clothes”

    December 10, 2019December 10, 2019 by Kelli Burns

    Studying Influencers: A Review of Articles in the Journal of Interactive Advertising

    My next few posts will consist of reviews of the literature in various advertising, public relations, and other communications journals on the topic of influencers. Influencer marketing,… Read more “Studying Influencers: A Review of Articles in the Journal of Interactive Advertising”

    May 10, 2019May 10, 2019 by Kelli Burns

    More Secrets about your Teen’s Social Media Use

    Tonight, I will be at Hillsborough High School on another “World of a Teen” panel representing social media. I have gotten some questions ahead of time and… Read more “More Secrets about your Teen’s Social Media Use”

    February 21, 2019February 24, 2019 by Kelli Burns

    Your Teen’s Secret Social Media Life

    I’m back again at Steinbrenner High School tonight to participate for the second time as a panelist for their “World of a Teen” program. I posted last… Read more “Your Teen’s Secret Social Media Life”

    January 30, 2019February 1, 2019 by Kelli Burns

    Marketers Getting the Milk for Free

    When a couple is living together but not married, the woman’s grandmother might say something to her like, “Why would he buy the cow when he can… Read more “Marketers Getting the Milk for Free”

    January 13, 2019 by Kelli Burns

    BuzzSumo for Better Blogging

    Nobody ever said, “I wish I had less data to analyze.” Right? And nobody ever said, “I know exactly what content is popular in the world.” Ok,… Read more “BuzzSumo for Better Blogging”

    January 8, 2019 by Kelli Burns

    HubSpot Social Media Certification



    August 31, 2018 by Kelli Burns

    Tips for Creating Buyer Personas

    I started the HubSpot Marketing Software certification this summer, but when I realized that I couldn’t actually perform the exercises without a different subscription, I moved onto… Read more “Tips for Creating Buyer Personas”

    August 16, 2018August 16, 2018 by Kelli Burns

    Stukent Digital Summit 2018: Video Tips from Buffer’s Brian Peters

    I virtually attended the Stukent Digital Summit 2018 and watched many excellent presentations by digital media professionals. The talk by Brian Peters of Buffer was extremely interesting… Read more “Stukent Digital Summit 2018: Video Tips from Buffer’s Brian Peters”

    August 2, 2018 by Kelli Burns

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