I finished the HubSpot Content Marketing Certification which is available for free. Here are my top nine takeaways from the program: HubSpot has a fun Blog Ideas… Read more “Top 9 Takeaways from the HubSpot Content Marketing Certification”
Getting Started with Hubspot
Last year I was accepted into the Hubspot Education Partner Program, but I honestly didn’t know what to do with it. In preparation for teaching an integrated… Read more “Getting Started with Hubspot”
Concerned about Facebook? Some Answers to Questions You Might Have.
Is there a way to use Facebook without giving up your personal data? Facebook doesn’t exist to bring the world together and create a community of users.… Read more “Concerned about Facebook? Some Answers to Questions You Might Have.”
Your Digital Shadow is Lurking Right Behind You (and in Databases around the World)
The forces working against the protection of our personal data are strong these days. Just now, I had to lookup my WordPress password because my account had… Read more “Your Digital Shadow is Lurking Right Behind You (and in Databases around the World)”
What Parents Should Know about Social Media
Tonight, I’m part of a panel for Steinbrenner High School’s Sixth Annual “World of a Teen” program, representing the social media world of teens. I’m joining representatives… Read more “What Parents Should Know about Social Media”
Resources for Russian Social Media Influence on the U.S. Election
I’m part of a panel tonight with this following description: Fake news vs. real news, fact-checking’s rise as a cottage industry and the pervasive nature of misleading… Read more “Resources for Russian Social Media Influence on the U.S. Election”
Thanking Mr. Ogden, my 10th grade English teacher
I had never really thought of myself as much of a writer. Throughout my elementary and middle school years, my research papers were paraphrases of content from… Read more “Thanking Mr. Ogden, my 10th grade English teacher”
What do good business leaders do?
The short answer to the question I posed in this headline is that leaders communicate. In classes, I like to use this quote from former GE CEO… Read more “What do good business leaders do?”
Defining My “Cake” (aka Positioning)
Starting Monday, I’ll be teaching an MBA class in the Muma College of Business called “Communication Skills for Managers.” The previous two times I taught this course,… Read more “Defining My “Cake” (aka Positioning)”
